X has announced that it will stop accepting new enrolments into its Revenue Sharing programme from Friday, August 7, 2026. Existing participants will continue earning until September 7, 2026, and will receive three final payouts, with the last payment for earnings up to September 7 expected around September 11.
“Today, we’re introducing the Original Content Rewards Program, a new way to reward creators who bring original ideas, expertise, reporting, creativity, and commentary to X,”
X said existing Revenue Sharing participants will begin getting access to apply for the new programme from September 8, but will have to meet its eligibility requirements.
To qualify for the Original Content Rewards programme, creators must be at least 18 years old, live in a country where the programme is available, maintain an account in good standing and have either a personal or business account. They must also subscribe to X Premium, Premium+, or Premium Business, have at least 500 verified followers and record at least 500,000 Home Timeline impressions from verified users within the previous 90 days.
X defines qualified impressions as unique impressions from Premium users on the Home Timeline feed, where at least 50 per cent of a post is visible. But here's the catch - paid, promoted, or artificially generated impressions are excluded, as are impressions from the same account counted more than once per post. To remain eligible for the programme, creators must regularly post original content, which includes threads, videos, memes, graphics, illustrations, reporting, analysis, commentary, and reactions that add meaningful value to existing conversations. But X has warned that minor edits such as cropping, filters, borders, watermarks, speed adjustments, or simple text overlays will generally not qualify as meaningful transformation on their own. The company says it wants to reward creators who make the platform more valuable by bringing original ideas and perspectives to its conversations. X has been facing criticism for its Revenue Sharing programme for months, with many creators saying it's not transparent about how much they earn and how the payouts are calculated. With the introduction of the Original Content Rewards programme, X is hoping to address these concerns and give creators more control over their earnings. But how will this new programme affect the thousands of Nigerians who earn a living on X? Will it provide more opportunities for creators, or will it create more barriers to entry? Only time will tell. The first payout under the Original Content Rewards programme is scheduled for August 28, 2026, while existing Revenue Sharing creators who enrol in the new programme from September 8 will receive their first payment on September 25, 2026.